Rum

is a very unsaturated light cold violet

Purple combines the stability of blue and the energy of red. Throughout history purple has been associated with royalty, nobility and prestige. It symbolizes mystery, magic, power and luxury. Purple is often used to portray rich powerful kings, leaders, wizards and magicians. Purple combined with gold can be flashy and portray wealth and extravagance.
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Goes well with complementary color

Flax Smoke

# 80896A

or triadic complementary

Viridian Green

# 6A8973

and triadic complementary

Americano

# 89736A

To a colorblind person appears

Boulder

# 777777